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InfoCircle, Lucidiom announce marketing/communications program for independent photo retailers News 

InfoCircle, Lucidiom announce marketing/communications program for independent photo retailers

GaryPageau
Content marketing firm InfoCircle LLC announced a marketing partnership with Lucidiom Inc., the leading provider of retail and online imaging solutions. Under the agreement, InfoCircle will provide turnkey marketing programs, called “Lucidiom Marketing Tools,” for Lucidiom photo specialty retailer/customers, including actionable social media content, marketing materials and more. A monthly webinar will also be offered. The materials are free to... Read More
A look ahead to 2014 photo retail trends, at DI Reporter News 

A look ahead to 2014 photo retail trends, at DI Reporter

GaryPageau
From our post at DI Reporter: “After a tumultuous 2013, the prognosis for 2014 is for continued innovation and change. Last year saw changes as the continued iterations of apps, apps and more apps grabbed headlines. Smartphones were the cameras of choice for most people, impacting compact camera sales. In the interchangeable-lens market, full-frame mirrorless cameras challenged DSLRs. And, a... Read More
Georgia McCabe, Gary Pageau form marketing partnership News 

Georgia McCabe, Gary Pageau form marketing partnership

GaryPageau ,
Well-known social-media sensei Georgia McCabe and photo-imaging journalist/analyst Gary Pageau announced a partnership to jointly provide social media and marketing communication services. Georgia McCabe is a digital-imaging pioneer, holding high-impact positions at IBM, Eastman Kodak Co. and Fujifilm U.S.A. She has turned her technical and marketing prowess to the social media world, focusing on ways consumers and businesses can connect... Read More
A look ahead to 2014 photo retail trends, at DI Reporter Market research News 

A look ahead to 2014 photo retail trends, at DI Reporter

GaryPageau , ,
From our post at DI Reporter: “After a tumultuous 2013, the prognosis for 2014 is for continued innovation and change. Last year saw changes as the continued iterations of apps, apps and more apps grabbed headlines. Smartphones were the cameras of choice for most people, impacting compact camera sales. In the interchangeable-lens market, full-frame mirrorless cameras challenged DSLRs. And, a... Read More
A look at the kiosk trends of 2013 Marketing News 

A look at the kiosk trends of 2013

GaryPageau , ,
Our quotes in the Kiosks go SoLoMo: A look at the trends of 2013: “Gary Pageau, principal at InfoCircle and blogger for Kiosk Marketplace, said that retailers with photo kiosks have also benefited from the success of mobile with the use of geo-fencing. Retailers struggling to justify a fleet of kiosks, with the attendant updates, upgrades and maintenance, may find... Read More
Photo kiosk lessons learned, at DI Reporter News 

Photo kiosk lessons learned, at DI Reporter

GaryPageau , ,
From our article at DI Reporter: “Think there’s no life left in photo kiosks? Have they reached the end of their development life? Certainly not, if recent observations are taken into account. Last June, Precision Camera held a grand opening for its new Austin, Texas, superstore. During the festivities, two members of the kiosk vendor Storefront.com were on-hand to witness... Read More
Photo kiosk lessons learned, at DI Reporter News 

Photo kiosk lessons learned, at DI Reporter

GaryPageau , , 2 Comments
From our article at DI Reporter: “Think there’s no life left in photo kiosks? Have they reached the end of their development life? Certainly not, if recent observations are taken into account. Last June, Precision Camera held a grand opening for its new Austin, Texas, superstore. During the festivities, two members of the kiosk vendor Storefront.com were on-hand to witness... Read More
Kodak Alaris blog post at KioskMarketplace News 

Kodak Alaris blog post at KioskMarketplace

GaryPageau , ,
From our post at KioskMarketplace.com: “Kodak Alaris, the Rochester, N.Y.- based spin-off from Eastman Kodak, today unveiled the Kodak Photo Service — a move that opens up the company’s worldwide installed base of more than 100,000 Kodak Picture Kiosks and printers to developers. The program brings to fruition the initial efforts of the Kodak Developer program, which was in place and... Read More
Drawn to our DMA exhibit like a magnet, from the Darwillisms blog News 

Drawn to our DMA exhibit like a magnet, from the Darwillisms blog

GaryPageau ,
Darwill will be exhibiting at the DMA 2013 conference, Oct. 12-17, at McCormick Place West, Chicago, Ill. As we mentioned last time, Darwill specializes in producing high-quality, cost-effective print materials in the sheet-fed and digital-print markets. In particular, Darwill features the high-speed Oce ColorStream 3500 six-color press, one of a few North American printers with this high-speed, roll-fed printer. The Oce ColorStream 3500 is an... Read More
Making a splash at the 2013 DMA conference, at the Darwillisms blog News 

Making a splash at the 2013 DMA conference, at the Darwillisms blog

GaryPageau
Darwill is going on the road this month, but not too far. We’ll be exhibiting at the DMA 2013 conference, Oct. 12-17, at McCormick Place West, Chicago, Ill. As you know, Darwill specializes in producing high-quality, cost-effective print materials in the sheet-fed and digital-print markets. Our product offerings include data acquisition, email appends, integrated marketing services, production workflows, custom print production, direct mail solutions and... Read More
Mobile marketing is maximizing returns for Ace Hardware, at the Darwillisms blog News 

Mobile marketing is maximizing returns for Ace Hardware, at the Darwillisms blog

GaryPageau ,
As marketing is becoming more and more digital, the place for digital substitutes for traditional techniques is analyzed. Coupons are a tried-and-true method of engaging customers in a retailer’s offerings, but there are drawbacks: store clutter, printing costs, paper waste and other aspects. Also, when redeemed, the retailer doesn’t obtain any worthwhile data to fine-tune the offerings. Read more how... Read More
Exclusive Kodak Alaris interview at Kiosk Marketplace Marketing News 

Exclusive Kodak Alaris interview at Kiosk Marketplace

GaryPageau , , ,
From our post at KioskMarketplace.com: Earlier this month, the Eastman Kodak Co. completed the sale of its personalized imaging and document imaging businesses to the U.K. Kodak Pension Plan — a move ensuring the Kodak brand continues on with kiosks and consumer film. The new $1.3 billion company, Kodak Alaris, is staffed by experienced Kodak executives who know the business: Dolores Kruchten for... Read More