GoPro subscribers surge past 667,000 over Black Friday/Cyber Monday period

GoPro, Inc. announced its GoPro subscriber count surged past the 670,000 mark due to record-breaking sales at GoPro.com during the Black Friday and Cyber Monday period. The company also said this week it sold its 40 millionth camera since the debut of its first HD model in 2009.

“GoPro.com performed as we expected, handily breaking sales records over the Black Friday – Cyber Monday period, thus ensuring we’ll finish the year with well over 700,000 subscribers,” said Nicholas Woodman, founder and CEO, GoPro. “We are confident about our ability to exit 2020 with low channel inventory and a promising outlook for 2021.”