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Shutterfly brings back Kris Jenner for holiday sales campaign Marketing 

Shutterfly brings back Kris Jenner for holiday sales campaign

GaryPageau , ,
Leading personalized products company Shutterfly has again tapped celebrity Kris Jenner as its holiday promotions spokesperson. According to a MediaPost interview by Sarah Mahoney with Shutterfly’s new CMO Bree Casart, the 67-year-old Jenner is a good spokesperson to reach younger consumers. In the new campaign, which is running on Facebook, YouTube, X (formerly Twitter) and Pinterest, features a cozy living... Read More
Shutterfly targets diversity in new holiday campaign Marketing News Opinion Promotions 

Shutterfly targets diversity in new holiday campaign

GaryPageau , , , , , , ,
Photo personalization leader Shutterfly launched on Monday its first advertising campaign in three years, according to Mediapost.com. The “Anything Flys” campaign emphasizes the importance of connecting with friends and family and encourages users to send cards for any reason, not just for the holidays. The campaign was created by Argonaut, a marketing agency with high-profile consumer goods company clients like... Read More
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