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Sony launches FX6 full-frame cinema camera New Products News 

Sony launches FX6 full-frame cinema camera

Sony Electronics Inc. announced the FX6 (model ILME-FX6V) camera, featuring a 10.2 MP full-frame back-illuminated Exmor R CMOS sensor delivering a 15+ stop wide dynamic range with high sensitivity and low noise. The FX6’s base sensitivity is ISO 800 with an enhanced sensitivity setting of ISO 12,800 – expandable up to 409,600 – for shooting in low and very low... Read More
AP switches to Sony as exclusive global imaging provider News 

AP switches to Sony as exclusive global imaging provider

Sony Electronics Inc. and The Associated Press announced Sony as “the exclusive imaging products and support provider for AP news photographers and video journalists around the world.” A wide variety of Sony’s imaging solutions products will begin delivery immediately, including the full-frame mirrorless Alpha cameras, 4K XDCAM video cameras and an assortment of Sony’s 57 E-mount lenses. “We are extremely honored... Read More
Sony debuts Alpha 6600, Alpha 610 APS-C mirrorless cameras New Products Press releases 

Sony debuts Alpha 6600, Alpha 610 APS-C mirrorless cameras

Company introduces Alpha 6600 with in-body Image stabilization and enhanced battery life, also boosts product portfolio with the introduction of Alpha 6100 SAN DIEGO, Aug. 28, 2019 /PRNewswire/ — Sony Electronics today announced two new additions to its α (Alpha) series of mirrorless cameras with the launch of the Alpha 6600 (model ILCE-6600) and Alpha 6100 (model ILCE-6100). These new models bring... Read More
Sony Electronics announces two APS-C Zoom E-mount lenses New Products Press releases 

Sony Electronics announces two APS-C Zoom E-mount lenses

New APS-C E 16-55mm F2.8 G Standard Zoom Lens and APS-C E 70-350mm F4.5-6.3 G OSS Super-Telephoto Zoom Lens Bring E-mount Lens Total to 54 SAN DIEGO, Aug. 28, 2019 /PRNewswire/ — Sony Electronics today has announced two new APS-C zoom lenses in the G Lens™ series for their E-mount line-up, including the E 16-55mm F2.8 G standard zoom lens and the E... Read More
Sony Electronics renews Alpha Female ‘Creator in Residence’ contest Events News Press releases 

Sony Electronics renews Alpha Female ‘Creator in Residence’ contest

Winners to Receive $21,000 Project Budget, up to $5,000 in Sony Gear and Industry-renowned Mentors SAN DIEGO — August 5, 2019 — Sony Electronics Inc. today announced contest applications are now open for the second Alpha Female Creators-in-residence program. Launched in summer 2018, Alpha Female is a program that provides extensive resources and opportunities to advance the careers of female... Read More
Sony announces FE 200-600mm F5.6-6.3 G OSS Super-telephoto Zoom Lens New Products Press releases 

Sony announces FE 200-600mm F5.6-6.3 G OSS Super-telephoto Zoom Lens

SAN DIEGO, June 11, 2019 /PRNewswire/ — Sony Electronics Inc. today announced another new lens for their expanding full-frame FE lens lineup, the new FE 200-600mm F5.6-6.3 G OSS super-telephoto zoom lens (model SEL200600G). Sony’s furthest reaching E-mount zoom, the new G Lens™ series model utilizes many of the company’s most advanced lens design technologies to ensure excellent image quality, high-performance autofocus (AF) and... Read More
Sony debuts Live 4K HDR production with new camera system at NAB Events New Products Press releases 

Sony debuts Live 4K HDR production with new camera system at NAB

HDC-5500 Features Ultra High Bit Rate Transmission, Global Shutter CMOS Imagers with Wide Color Gamut, Low Signal-to-Noise and High Frame Rate Shooting LAS VEGAS, April 7, 2019 /PRNewswire/ — Sony Electronics today announced the latest member of its HDC family of 4Klive camera systems. HDC-5500 is a new multi-format live camera capable of direct 4K signal output in 12G-SDI carrying the world’s first 2/3-inch 4K global shutter three CMOS sensors... Read More
Sony Electronics expands roster of “Artisans of Imagery” ambassadors People on the Move Press releases 

Sony Electronics expands roster of “Artisans of Imagery” ambassadors

New Additions Paul Nicklen, Taylor Rees, David Burnett, Jean Fruth, and Nancy Borowick SAN DIEGO, Apr. 5, 2019 /PRNewswire/ — Sony Electronics Inc. today welcomed five extremely talented creators to its Artisans of Imagery ambassador program. These five new artisans—Paul Nicklen, Taylor Rees, David Burnett, Jean Fruth and Nancy Borowick—are each leaders in their disciplines from wildlife photography and photojournalism... Read More
Sony Electronics taps senior leadership to drive imaging and professional solutions business strategy People on the Move Press releases 

Sony Electronics taps senior leadership to drive imaging and professional solutions business strategy

SAN DIEGO, March 19, 2019 /PRNewswire/ — Sony Electronics Inc. today announced new leadership changes to its imaging and professional business to extend its opportunities into both new and existing markets. Building on the remarkable commercial success of Sony Electronics’ imaging products, the company has promoted Neal Manowitz to the position of deputy president, Imaging Products and Solutions – Americas (IPSA)... Read More