Picsart launch of Smart Background, a tool designed for product photography. This feature seamlessly integrates with Picsart’s all-in-one creative suite, turning simple product shots into beautiful marketing assets—and campaigns—in seconds. Smart Background is an AI-powered photography studio that understands the subject, suggests custom backgrounds, and adds realistic drop shadows and other contextually-aware elements. The result is any simple product shot can...
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Swedish photobook company Once Upon reaches new milestones
Privately held Swedish photo book company Once Upon announced a series of financial performance and significant global growth accomplishments in 2023. Once Upon obtained B Corp certification in 2023, joining the ranks of more than 100 other companies in the Nordics and contributing to the global community of 8000 B Corps. This certification underscores Once Upon’s pursuit of ethical business...
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Retouch4me Photoshop Panel automates photo editing in the cloud
Retouch4me announced an upgrade for its Photoshop Panel, offering an interface to select between two retouching options. The first enables image editing using the installed Retouch4me plugins on the user’s device and the second option allows for retouching with all the plugins available in the cloud. The latter method sends back the AI processing to the user in layers. This...
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Freepik announces Freepik Reimagine AI image-to-image solution
Freepik launched Freepik Reimagine, an AI image-to-image solution. Freepik’s offering lets users upload a picture and instantly receive a unique and exclusive prompt, based on the image content. With this prompt, users can easily interact with the image and make changes. Freepik Reimagine has real-time functionality, with infinite prompt scroll-down capabilities, and predefined styles to accelerate the creative process. Freepik...
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Beth Forester named CEO of Animoto
Redbrick, which purchased automatic animation company Animoto in August, 2023, announced Beth Forester stepped into the role as CEO, previously from vice president of marketing at Animoto. Her career at Animoto began in 2015, as a product marketing manager. Since that time, Forester has demonstrated unwavering commitment to the team, Animoto’s development, and its customers. Her unrivaled product and market...
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Adobe adds generative AI to Adobe Premiere
Adobe previewed generative AI innovations within Adobe Premiere Pro, at NAB 2024. The company said these new editing workflows will be powered by a new video model that will join the family of Firefly models including Image, Vector, Design, and Text Effects. Adobe is continuing to develop Firefly AI models in the categories where it has deep domain expertise, such...
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KEH launches “Better Than New” campaign to promote pre-owned gear
KEH, North America’s premier purchaser and reseller of pre-owned camera gear, announced the launch of its ‘Better Than New’ campaign to promote the benefits photographers receive when utilizing pre-owned instead of purchasing new. With KEH’s long history and foundational services built on buying, selling, and trading, customers receive budget-friendly, sustainable, and trustworthy equipment. The ‘Better Than New’ campaign will be...
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Mastering marketing consistency: Strategies for small businesses with Kate McQuade, P360
Picture your business’s voice echoing with unmistakable clarity across the digital expanse—this is the power of consistency in marketing that Kate McQuade, Senior Director of Marketing at P360, unpacks in the latest Dead Pixels Society podcast conversation with Gary Pageau. With her extensive background, McQuade illustrates why a solid, unified brand message is more than just a good idea; it’s a fundamental pillar in carving...
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Rise Above Research: U.S. photo merchandise shows stability amid challenges
The photo merchandise market has proven to be very stable amid economic and market challenges, according to Rise Above Research’s 2024 US Photo Merchandise Forecast. The company said 2024 will see an overall increase of just under 2% in unit sales, driven by nominal increases in nearly every product area. Sales of photo cards, photo books, photo calendars, and photo...
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TIPA announces winners of this year’s TIPA World Awards
The Technical Image Press Association (TIPA) announced the 2024 TIPA World Awards for the Best Photo & Imaging Products of the Year. The annual awards reflect the current state and the future direction of technology, products, and services appealing to professional, enthusiast, and amateur consumers. At the annual General Assembly of TIPA members, held this year in Rome, Italy, representatives...
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Insta360 upgrades flagship to 8K 360-degree video
Insta360 introduced a new flagship camera, Insta360 X4, adding 8K 360° video, plus 5.7K60fps and 4K100fps, while also doubling as a traditional action camera When shooting 360 video, the Insta360 X4 can capture up to 8K at 30 fps, while the X3 tops out at 5.7K video at 30 fps. In single-lens mode, the X4 can do 4K video at up to 60 fps; the X3 also...
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May 15 IPC Awards luncheon to feature Benjamin Von Wong print giveaway
The 50th anniversary International Photographic Council (IPC) Awards Luncheon at the Delegates Dining Room at the United Nations in New York City on May 15 is shaping up to be a milestone event. The organization be posthumously honoring world-renowned photographer Douglas Kirkland with the special IPC Lifetime Achievement Award, with special guest Francoise Kirkland as the Keynote Speaker. Benjamin Von Wong, a...
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Sony Electronics announces compact FE 16-25mm F2.8 G zoom lens
Sony Electronics announced the FE 16-25mm F2.8 G (SEL1625G), a large-aperture wide-angle zoom lens compatible with Sony’s α (Alpha) E-mount cameras. The FE 16-25mm F2.8 G is the smallest and lightest constant F2.8 zoom lens produced by Sony. The FE 16-25mm F2.8 G features a width of 74.8mm (about 2.94 in), length of 91.4mm (about 3.58 in), filter diameter of...
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NAB announces product of the year winners
NAB Show today announced the winners of its prestigious 2024 Product of the Year Awards during a ceremony at the Las Vegas Convention Center. The awards recognize and celebrate the most significant and promising new products being exhibited at the Show, elected by a panel of industry experts. To be eligible, nominated products must be from companies exhibiting at the...
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Sony Electronics launches camera remote SDK firmware updates
Sony Electronics launched Version 1.12 of the previously released Camera Remote Software Development Kit (SDK ), bringing more features and Wi-Fi connection among other improvements. Additionally, new Camera Remote Command capabilities enable remote control of a wide range of 29 digital cameras. Sony also removed restrictions to third-party software development and supports the creation of software that remotely controls Sony’s...
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