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Mastering Marketing Discipline with Tim Fitzpatrick, Rialto Marketing Marketing Podcasts 

Mastering Marketing Discipline with Tim Fitzpatrick, Rialto Marketing

GaryPageau ,
Gary Pageau of the Dead Pixels Society talks with Tim Fitzpatrick,  president of Rialto Marketing. Fitzpatrick discusses the three most important aspects of marketing for small businesses and entrepreneurs, as well as the metrics they should use to gauge their success. Rialto Marketing, based in Highlands Ranch, CO ,  helps B2B service-based businesses create, implement, and manage a marketing plan to communicate the right message... Read More
MEINFOTO breaks musical commercial ad Marketing 

MEINFOTO breaks musical commercial ad

GaryPageau ,
MEINFOTO, part of the Picanova Group, kicked off the spring with a new commercial featuring the song, “This is MEINFOTO” based on the 1976 Stevie Wonder tune, ‘Isn’t She Lovely’. The song features adapted lyrics and the commercial’s visuals used by MEINFOTO lead the viewer into a world of beautiful moments with family and friends and happy experiences, tying into home... Read More
Fujifilm launches new Wonder Photo Shop Barcelona concept Marketing News 

Fujifilm launches new Wonder Photo Shop Barcelona concept

GaryPageau ,
Fujifilm Europe GmbH has updated its Wonder Photo Shop retail concept “to become a reference for the photographic culture, addressing the entire community: from analog and instant photography enthusiasts to the photo amateur and digital professional photographers.” Wonder Photo Shop Barcelona is the first reference concept of an initiative that was born 7 years ago in Barcelona, becoming a new photo... Read More
Building a luxury portrait business in the wake of COVID 19, with Jenna Noelle, photographer Marketing Podcasts 

Building a luxury portrait business in the wake of COVID 19, with Jenna Noelle, photographer

GaryPageau ,
Gary Pageau of the Dead Pixels Society talks with Denver photographer Jenna Noelle of Jenna Noelle Creative. In this interview, Noelle describes her career path as a new photographer gaining skills in the portrait business before launching her own wedding portrait venture. She shares her business philosophy and strategy for getting through the COVID-19 pandemic as well as the shift in her market emphasis to luxury... Read More
Tamron USA announces up to $200 instant savings on six popular zooms Marketing 

Tamron USA announces up to $200 instant savings on six popular zooms

GaryPageau
Tamron USA, Inc. announces a 14-day Flash Sale on six popular zoom lenses designed for Sony mirrorless cameras. The Flash Sale starts Monday, March 28 and runs through Sunday, April 10. Purchase the 11-20mm, 17-70mm, 28-200mm, 17-28mm, 70-180mm or the 150-500mm and get up to $200 Instant Savings when purchased through an authorized Tamron USA retailer. All six of these... Read More
Mediaclip is a finalist in the Les Mercuriades competition Marketing 

Mediaclip is a finalist in the Les Mercuriades competition

GaryPageau ,
Mediaclip, the Quebec-based developer of product customization software, is a finalist in the 42nd edition of the prestigious Les Mercuriades competition. The company is a finalist in two categories:”Leadership, Sun Life Woman of Distinction” and “EDC International Market Development”. The Mercuriades is the most prestigious business competition in Quebec. Each year, it celebrates the innovation, ambition, entrepreneurship and performance of... Read More
Website marketing essentials, with Michael Buzinski, Buzzworthy Integrated Marketing Marketing News Podcasts 

Website marketing essentials, with Michael Buzinski, Buzzworthy Integrated Marketing

GaryPageau ,
Gary Pageau of the Dead Pixels Society talks with Michael Buzinski,  president of Buzzworthy Integrated Marketing.  In this episode,  Buzinski talks about the practical steps a small business should follow to boost SEO and gain new customers. It’s not just all about chasing the latest social media trend. Buzzworthy Integrated Marketing helps create buzz for small and medium-sized local businesses through integrated digital marketing. Read More
NRF: February retail sales rose year-over-year; annual 6-8 percent growth projected Marketing News 

NRF: February retail sales rose year-over-year; annual 6-8 percent growth projected

GaryPageau
Retail sales showed a strong year-over-year gain in February, but the monthly pace slowed compared with January as inflation drove up prices and lingering effects of the COVID-19 omicron variant affected the supply chain, according to the National Retail Federation (NRF). “Retail sales data continues to show impressive consumer resilience,” said Matthew Shay, NRF President and CEO. “Despite all that’s... Read More
FASTSIGNS announces company brand campaign Marketing 

FASTSIGNS announces company brand campaign

GaryPageau
FASTSIGNS International, Inc. introduced a new brand campaign called “Make Your Statement” at the 2022 annual FASTSIGNS International Convention held at the Gaylord Texan Resort & Convention Center in Dallas, Texas. “We rolled out many significant initiatives at the convention designed to take our brand to the next level,” said Jennifer Herskind, Chief Marketing Officer of FASTSIGNS International Inc. “2022... Read More
Canon commemorates 35 years of EOS System Marketing 

Canon commemorates 35 years of EOS System

GaryPageau
In March 2022, Canon Inc. will celebrate the 35th anniversary of the launch of the company’s EOS System, which includes EOS-series interchangeable-lens cameras and a diverse range of system accessories. Canon’s EOS System made its debut in March 1987 with the launch of the EOS 650 single-lens reflex (SLR) camera and EF lenses. An acronym of “Electro Optical System” while... Read More
Once Upon embarks on all-encompassing rebrand Marketing News 

Once Upon embarks on all-encompassing rebrand

GaryPageau
Swedish photo book app Once Upon rebranded after a two-year project that involved the entire team, the company said. “The brand is now reflected in, among other things, how we set salaries, recruit, onboard and grow,” says Lina Andersson, founder and CEO of Once Upon. “During these two years, it has become clear that the most important thing, both internally... Read More
Dead Pixels Society podcast: Growing the volume photography market, with Benedikt Greifenhofer, CEO, GotPhoto Marketing Podcasts 

Dead Pixels Society podcast: Growing the volume photography market, with Benedikt Greifenhofer, CEO, GotPhoto

GaryPageau
Gary Pageau of the Dead Pixels Society talks with Benedikt Greifenhofer, recently appointed global CEO of volume photography tech company, GotPhoto. In this interview, Greifenhofer talks about how the new company structure will drive growth, how GotPhoto was well-positioned to manage business changes wrought by the pandemic, and future profit opportunities for clients of the fast-growing business. GotPhoto Inc. is an award-winning workflow platform provider... Read More
Famous announces Amaze Free design tool, updates Famous Pro Marketing 

Famous announces Amaze Free design tool, updates Famous Pro

GaryPageau ,
eCommerce design company Famous announced Amaze Free, a free no-code design platform helping anyone quickly and easily launch an online business, streamline and accelerate marketing efforts, and increase customer engagement through tailored shopping experiences. Amaze Free, which is available in the Shopify App Store, offers immersive designs, animations, and transitions, enabling merchants to build customized landing pages in just a... Read More
Digiday: How Shutterfly is trying to reach younger shoppers Marketing 

Digiday: How Shutterfly is trying to reach younger shoppers

GaryPageau ,
https://digiday.com/author/kimekodigiday-com/ Shutterfly CMO Craig Rowley outlined the company’s strategy to appeal to younger demographics through expanded offerings, according to an article in Digiday. The leading photo service company has been ramping up its social media, streaming, and online video efforts. “People are consuming media differently,” Rowley said to reporter Kimeko McCoy. “They’re showing up in different environments and we want to be... Read More