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Sigma announces brand new 14-24mm F2.8 Art Lens New Products Press releases 

Sigma announces brand new 14-24mm F2.8 Art Lens

February 9, 2018 – Sigma Corporation today announced the brand new 14-24mm F2.8 DG HSM Art wide aperture zoom lens. In addition to the new Global Vision full-frame lens model, Sigma also announced a new front conversion service for the 14-24mm F2.8. Outstanding Art Lens Performance Designed for 50-megapixel plus cameras, the 14-24mm F2.8 DG HSM Art achieves the legendary Art... Read More
Ready for the Close-Up: New Jersey Camera Show Shines a Spotlight on the Industry’s Best December 8 – December 10 Events Press releases 

Ready for the Close-Up: New Jersey Camera Show Shines a Spotlight on the Industry’s Best December 8 – December 10

N.J.’s Largest Consumer Camera Show Offers Exciting Photo Shoots, Free Classes, Entertainment, and Demo and Purchase of Latest Camera Equipment FAIRFIELD, N.J. (PRWEB) NOVEMBER 28, 2017 – For six years, Unique Photo’s New Jersey Camera Show has brought together photography enthusiasts, leading experts, top brands and acclaimed photographers for a three-day photography extravaganza. From December 8 to 10, the largest... Read More
Sigma Celebrates the 2017 Total Solar Eclipse with a Special Promotion on Global Vision Telephoto Lenses and Mount Converter Press releases Promotions 

Sigma Celebrates the 2017 Total Solar Eclipse with a Special Promotion on Global Vision Telephoto Lenses and Mount Converter

Receive instant rebates on the Sigma 150-600mm F5-6.3 DG OS HSM Sports and Contemporary lenses, the Sigma 100-400mm F5-6.3 DG OS HSM Contemporary lens, and the Sigma MC-11 Mount Converter for Sony E-mount systems through August 21st, 2017 RONKONKOMA, NY–(Marketwired – Aug 10, 2017) – Sigma Corporation of America, a leading still photo and cinema lens, camera, flash and accessory... Read More
Sigma Announces Special Father’s Day Promotions on Global Vision Contemporary Lenses Press releases Promotions 

Sigma Announces Special Father’s Day Promotions on Global Vision Contemporary Lenses

RONKONKOMA, NY–(Marketwired – Jun 1, 2017) – Sigma Corporation of America, a leading DSLR lens, camera, flash and accessory manufacturer, today announced special Father’s Day promotions on its sought-after Sigma Global Vision 100-400mm F5-6.3 DG OS HSM and 18-300mm F3.5-6.3 DC MACRO OS HSM Contemporary lens models. Beginning June 1, 2017 and running through June 20, 2017, photo enthusiasts and... Read More
Sigma announces firmware update to sd Quattro Cameras New Products Press releases 

Sigma announces firmware update to sd Quattro Cameras

RONKONKOMA, NY–(Marketwired – Apr 4, 2017) – Sigma Corporation of America, a leading DSLR lens, camera, flash and accessory manufacturer, announced today the release of firmware update 1.04 for its sd Quattro cameras to boost the performance and broaden the capabilities of the detail-rich camera. This latest version of firmware is available for download on sd Quattro cameras that currently... Read More
Making Light of Silicon Valley photography aspirations Opinion 

Making Light of Silicon Valley photography aspirations

Every few years, some technology-driven company makes a splash, proclaiming their revolutionary new product will change photography. Silicon Valley media falls over themselves covering the technology, usually without much critical thought. Think Foveon, which was supposed to replace image sensors, or Lytro, whose “light-field” cameras were going to revolutionize picture-taking. Today, the Foveon X3 sensor is found in niche Sigma... Read More