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Kodak missed the point of the PR moment Marketing Opinion 

Kodak missed the point of the PR moment

Kodak Alaris recently posted a press release about its new Kodak Moments marketing scheme. There was a time when Kodak “got” the point of the press release was to convey useful information, not dwell in a marketing-speak rathole. Kodak PR pros were literally the gold standard of the business; with this release, there wasn’t even a press contact person. As... Read More
Photo Finale response to HEIF roll-out News Opinion Sponsored post 

Photo Finale response to HEIF roll-out

The Dead Pixels Society asked leading kiosk vendors to respond to the challenges posed by the new HEIF image-file format. Here is the response from Photo Finale: JPEG has long been the image format of choice for the imaging industry, for superior compression and easy-to-use format. However, as the imaging world has moved towards motion, transmission speeds are vital and... Read More
UPDATED: What the HEIF is going on? Opinion 

UPDATED: What the HEIF is going on?

Updated: Vendor responses below New file format could pose challenge to photo retailers With the debut of new iPhone 8 models and a VR-driven iPhone X, Apple has more than doubled-down on its smartphone platform as an imaging device. Boasting 12MP cameras and a host of new portrait modes, all three new iPhones promise new photo frontiers. But, when it... Read More
Mobile Photo Perspectives: Going Deep – the race for depth imaging smartphones is on Market research Opinion 

Mobile Photo Perspectives: Going Deep – the race for depth imaging smartphones is on

Hans Hartman at Suite 48a offers an interesting perspective on the potential for depth imaging in his weekly Mobile Photo Perspectives newsletter. Here’s an excerpt: Our smartphones will soon be depth imaging devices, featuring cameras that measure depth information for each part of the image.  Lenovo already came out with the Google Tango-based Phab 2 phone last year and with the upcoming release of the iPhone... Read More
Mobile Photo Perspectives: Photo storage 4.0 – it’s deduplication, stupid! Marketing Opinion 

Mobile Photo Perspectives: Photo storage 4.0 – it’s deduplication, stupid!

In the first part of this two-installment piece, we reported on the following findings from our latest survey among 458 North American smartphone photographers: The median number of photos that consumers believe they take per month is remarkably similar to what it was 1.5 years ago – it is neither plummeting nor ballooning. Smartphone photography has matured.Even with ephemeral visual... Read More
Opinion: Shutterfly earnings report shows pivot is timely Earnings reports Opinion 

Opinion: Shutterfly earnings report shows pivot is timely

Shutterfly reported its second-quarter earnings report yesterday and the results indicate the photo-printing leader has a way to go in its on-going restructuring plans (detailed here).  All sales growth was driven by the Shutterfly Business Services (SBS) unit, for example, and consumer sales-per-order continues to weaken. The SBS business may have tighter gross margins, but at least it is growing at... Read More
Mobile Photo Perspectives: Reality Check: Taking, Keeping, Storing Smartphone Photos Events Opinion 

Mobile Photo Perspectives: Reality Check: Taking, Keeping, Storing Smartphone Photos

Only three months to go until our fifth edition of Mobile Photo Connect, so it’s the perfect time for a reality check! Not a week goes by without some industry observer, tech writer or photo vendor uttering the phrase “more than ever before” in relation to how/when/why/where consumers take, store or share photos with their smartphones. But are smartphone photos... Read More
“Shark Tank” judges harsh to printing app entrepreneurs, Flag Marketing Opinion 

“Shark Tank” judges harsh to printing app entrepreneurs, Flag

Photo printing apps have has a mixed result on ABC’s “Shark Tank”, the show where entrepreneurs pitch well-known venture capitalists known as “sharks”. Over eight seasons, the “sharks” have seen dozens of pitches and made selective investments. In 2014, the app GrooveBook not only secured a $150,000 investment from Kevin O’Leary and Mark Cuban, the business was soon acquired for... Read More
79% of millennials influenced by online deals News Opinion 

79% of millennials influenced by online deals

Interesting article from FierceRetail: Millennials are signing up for promotional emails, following brands on social media and scouring the web for the best deals. According to a recent report from CouponFollow, 69% of this savvy generation search for coupon codes and most spend at least three minutes searching for these codes. More here: 79% of millennials influenced by online deals... Read More
Photo scanning opportunities across many sectors Marketing Opinion 

Photo scanning opportunities across many sectors

Everyone has them: Boxes and boxes of old family photos. These scattered memories may not be in any chronological order and the photo subjects may be distant and forgotten relatives, but these are still family photos. As Baby Boomers have aged, many inherited their parents photo collections that start at the turn of the 20th century and move on up... Read More
Google I/O: What’s wrong with a lack of jaw-dropping announcements? Market research Opinion 

Google I/O: What’s wrong with a lack of jaw-dropping announcements?

Opinion from Hans Hartman at Suite 48a at his Mobile Photo Perspectives column. Click the link at the bottom to read more: In short: Nothing. With an emphasis on incremental improvements to Google’s photo organizing, sharing and search solutions, Google’s maturing solutions are now becoming so easy, efficient, and helpful that many consumers will feel they can’t live without them. Perhaps... Read More
Google wants in on the photo book business. But why? News Opinion 

Google wants in on the photo book business. But why?

Google wants in on the photo book business. This was revealed last week at the Google I/O conference where the Google Photos team unleashed three announcements – Suggested Sharing, Shared Libraries, Photo Books – along with the statement there are 500 million regular users, uploading 1.2 billion photos and videos a day. Second to Facebook, Google Photos is probably the... Read More
Shutterfly earnings report reveals overall printing market trends and challenges Earnings reports Opinion 

Shutterfly earnings report reveals overall printing market trends and challenges

Yesterday, photo-printing industry leader Shutterfly Inc. released its first quarter earnings, which revealed once again the on-going struggles of making a year-round business out the typically seasonal photo-printing business. Shutterfly has invested millions in photo-printing plants with national reach, and then watch much of the equipment sit idle until the fourth quarter. The challenges faced by Shutterfly, however, are also mirrored... Read More
Move over Snap: Facebook is the camera company to beat  Earnings reports Opinion 

Move over Snap: Facebook is the camera company to beat 

From Hans Hartman’s weekly Mobile Photo Perspectives insights. It’s the platform, stupid Just as the world finally figured out why Snap relabeled itself as a camera company, last week Facebook proclaimed it’s not just a camera company, it’s a camera company built on the world’s ambitious augmented reality platform. Let’s add some perspectives to their F8 announcements: Recently, Facebook has... Read More