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Nikon discontinues international warranty for lenses, accessories News 

Nikon discontinues international warranty for lenses, accessories

Nikon Inc. announced it will no longer offer an international warranty for its interchangeable lenses, including both F-mount and Z-mount lenses, and accessories, including mount adapters, speedlights, and other Nikon accessories. Here is the text of Nikon’s statement: Notice regarding transition from international warranties for interchangeable lenses and accessories Thank you for choosing Nikon for your photographic needs. Nikon will... Read More
Lensrentals shares gear rental trends Marketing 

Lensrentals shares gear rental trends

LensRentals published its annual review of camera body and lens rentals for the year. Despite the global pandemic that brought much of the industry to a halt, the company was still able to rent thousands of pieces of gear. As customary, Canon dominated the new release chart in 2020, with RF mounts being rented 8 times that of rentals of Nikon... Read More
Nikon makes Nikon School online classes free through year-end News 

Nikon makes Nikon School online classes free through year-end

Nikon announced its popular Nikon School Online classes will be available free of charge starting today through the end of the year. A wide range of classes are available, including an all-new class for creating memorable holiday photos and videos, helping users step up their creativity just in time for the most festive time of the year. “Nikon School Online classes... Read More
Fujfiilm, Hasselblad, Nikon, Panasonic release software and firmware updates News SDKs and APIs Updates 

Fujfiilm, Hasselblad, Nikon, Panasonic release software and firmware updates

Fujifilm North America debuted firmware updates for the X-T3 and the X-H1. The X-T3 update will improve the autofocusing performance of the X-T3 to the same level as the FUJIFILM X-T4, the company said, while the X-H1 update is a bug fix. In other Fujfiilm news, for a limited time, registered owners of FUJIFILM X Series or GFX System digital cameras and... Read More
Nikon launches $49.95 week-long Nikon Z 5 test-drive program New Products Promotions 

Nikon launches $49.95 week-long Nikon Z 5 test-drive program

Nikon USA is trying to put its full-frame Nikon Z 5 mirrorless camera in the hands of more people with a new weeklong trial/rental program. The Z 5 Test Drive rental program is available at approximately 140 retail locations. Through the program, customers can rent a Nikon Z 5 and NIKKOR Z 24-50mm lens kit from a participating retailer for... Read More
Zebrafish pic wins 46th annual Nikon Small World Photo Microscopy Competition Events Photo contests 

Zebrafish pic wins 46th annual Nikon Small World Photo Microscopy Competition

Nikon Instruments Inc. announced the winners of the forty-sixth annual Nikon Small World Photomicrography Competition. Daniel Castranova, assisted by Bakary Samasa while working in the lab of Dr. Brant Weinstein at the National Institutes of Health, took the top prize for his artfully rendered and technically immaculate photo of a juvenile zebrafish. The image is a dorsal view of the head of a fish... Read More
Nikon launches 30-day free trial for Nikon Z 5 Promotions 

Nikon launches 30-day free trial for Nikon Z 5

Nikon is letting users test-drive the new Z 5 full-frame mirrorless camera for 30 days. Now until Nov. 30, enrollees in the “Yellow” promotion (available through the Nikon store) receive expedited shipping on a variety of kit configurations, including bundles with the NIKKOR Z 24-50mm lens as well as the NIKKOR Z 24-200mm telephoto lens. For those looking to use any... Read More
Imaging app update roundup: iOS 14, Pixelmator and more. Updates 

Imaging app update roundup: iOS 14, Pixelmator and more.

Popular imaging applications and OSs were updated this week, just in time for the fall. Here’s a short round-up: Apple iOS 14 Apple released iOS 14, including performance improvements to the Camera and Photos apps. Camera Performance – Photos can be shot up to 90% faster,at up to 4 frames per second. Faster shooting – There’s a new “Prioritize faster... Read More
Nikon calls for entries for 38th Nikon Photo Contest Photo contests 

Nikon calls for entries for 38th Nikon Photo Contest

Nikon Inc. announced submissions for the 38th Nikon Photo Contest will open Oct.22, 2020 at 12:00 a.m. EDT. Started in 1969, the Nikon Photo Contest is currently the world’s largest international photo contest and provides an opportunity for creators to connect through visual storytelling and to enrich imaging culture.  Entries for the 2020-2021 Nikon Photo Contest will be evaluated by... Read More
Nikon introduces ultra-wide NIKKOR Z 14-24mm f/2.8 S and powerful NIKKOR Z 50mm f/1.2 S lenses New Products 

Nikon introduces ultra-wide NIKKOR Z 14-24mm f/2.8 S and powerful NIKKOR Z 50mm f/1.2 S lenses

Nikon Inc. unveiled two additions to the NIKKOR Z lens lineup: the ultra-wide-angle NIKKOR Z 14-24mm f/2.8 S and the NIKKOR Z 50mm f/1.2 S fast-aperture prime lens. “This is an exciting time for Nikon lens technology as we lead the way in providing the most incredible optics available today,” said Jay Vannatter, Executive Vice President, Nikon Inc. “The highly anticipated NIKKOR Z... Read More
Camera hardware is still in crisis News Opinion 

Camera hardware is still in crisis

One of the most popular opinion articles on this site is from January 2018, where we discussed “Hardware in Crisis: Can Cameras Companies Compete.” We also followed up with “Six ways digital cameras should be competing with smartphones“, which mentioned ways digital cameras are superior to smartphones, including battery life, but added digital cameras still trail smartphones in key customer-loving... Read More
Nikon adds Audrey Woulard and Jide Alakija to Ambassador program News 

Nikon adds Audrey Woulard and Jide Alakija to Ambassador program

Nikon Inc. announced the additions of Jide Alakija and Audrey Woulard to its Ambassador Program. The Nikon Ambassador Program unites some of the most versatile and influential voices in the photography community, joined by a commitment to educate and inspire, while making significant contributions to modern photography and filmmaking, the company said. Audrey Woulard is a Chicago-based photographer and educator,... Read More